Ever Tru Farms, a new Ontario-based and entirely vertically integrated strawberry producer, has introduced the company’s initial crop coming in March.
The business is targeting an aggressive expansion strategy, and on keep track of to have 1 million square ft of hydroponic rising area on the internet by January of 2022, with an supplemental 1 million sq. feet by this coming fall.
EverTru Farms is anticipated to create 30,000 conditions of strawberries a week to start, with expected growth of up to 45,000 scenarios in the close to long run.
The crew is made up of Paul J. Mastronardi, Head of Gross sales and Marketing and advertising, Guido van het Hof, President of Good Northern Hydroponics, as very well as participation from Jim DiMenna, President of Purple Sunshine Farms.
“We are one group, with 1 aim: to provide consistently delightful strawberries, every single time. We are assured in our approach, but more importantly, our procedure,” stated Mastronardi.
Greenhouse grown, these strawberries are domestically cultivated 12 months-round in a managed atmosphere with the best possible increasing problems, no pesticides, and non-GMO. The Ever Tru workforce states they put in six decades refining the escalating system. The full operation, from propagation to distribution, will be operated under one staff.
“We are shifting into the strawberry category as a united entrance,” stated van het Hof, president of Excellent Northern Hydroponics. “Through reconstructing and adapting the technique that brought us so much accomplishment with other deliver, we have produced a rising method for strawberries that achieves unparalleled style and consistency.”